linkedin skills

How to Make Best Use Of LinkedIn Skills, Endorsements and Recommendations

The LinkedIn Skills and Endorsements section is one of the most significant aspects for improving profile rankings for specific keywords.

LinkedIn allows up to a maximum of 50 skills to be added to the profile. These skills could be of 5 types:

Functional Skills
☞ These include soft skills such as Management, Sales Management, Account Management, Customer relationship Management, Strategic Planning, Quick Decision Making Skills, Business Communication Skills, technical Communication Skills, Change Management, Risk Management, Business Strategy, Business Process Improvement, Leadership and so on.

Technical Skills
☞ These would include technical skills pertaining to specific industry. For instance, if you are Software Developer, you could add the Programming Languages, Hardware knowledge, Operating Systems Knowledge and so on. Likewise, for all other industries.

Now that you have added Skills, how do you receive endorsements?

There are various ways in which you could receive endorsements:

  • You must endorse your connections for specific skills and message them personally one-by-one to endorse you back for specific skills.
  • You must send out mass messages to your connections and ask them to endorse you regularly.

For instance, here is a specific example of a message/email you could shoot out:


Dear First Name/Friends,

Hope you are doing great. As I am setting out on a new journey of expanding my LinkedIn connections and also seeking to find new jobs/business opportunities, I will need at least x no. of endorsements for this particular skill/skills. Would you please take out 2 mins of your precious time and endorse me? I will be more than happy to endorse you back for the skills of your choice.

Thank you and look forward to hearing from you. Please feel free to message me for anything/any help you may need in future.


Sounds good?

You could further customize your messages to people you know and also shoot out the same email to email addresses in your email list. So this is a great way of requesting for endorsements from people.

This exercise should be done every day or at least thrice a week so that you keep on adding endorsements to your profile and stay in touch with your contacts.

Read this article to know how to build your email list outside of LinkedIn and request for any help you may need.

Read this article to know how you could export your LinkedIn connections’ emails and email them using this awesome email marketing system, which is absolutely affordable and great value for money!

Now you could use the same strategy for requesting Recommendations.

This is the step-by-step method for you to do so (Reference Link:
Requesting a recommendation from your profile

Requesting a recommendation from your profile

To request a recommendation from your profile:

  1. Click the Me icon at the top of your LinkedIn homepage.
  2. Select View profile.
  3. Scroll down to the Recommendations section and click Ask to be recommended.
  4. Type the name of the connection you’d like to ask for a recommendation in the Who do you want to ask? field.
  5. Select the name from the dropdown that appears.
  6. Fill out the Relationship and Position at the time fields of the recommendations pop-up window, and click Next.
  7. You can include a personalized message with your request by changing the text in the message field.
  8. Click Send.

You could also request a Recommendation from a Connection’s profile, read the same article link above to know how!

So in all, requesting LinkedIn endorsements and recommendations is a no-brainer and a straight forward task.

Let us now enumerate the various Uses of having LinkedIn Skill endorsements and Recommendations

☞ Skills are potential keywords for which you are searchable, so keep them relevant to your job position, industry and domain.

☞ Recommendations add credibility to your profile, so more the no. of recommendations, more your chances of being trusted and approached.

☞ Endorsements and Recommendations add self-motivation and impel us to keep up with the good work, isn’t it?

☞Your profile looks more lively with testimonials and surely attracts more business prospects and job opportunities with more no. of endorsements and recommendations.

So overall, this is the method you could follow for receiving both:

☞ Choose 3 days in a week to endorse others and request back endorsements actively.

☞ Write organized messages, customized for various skills, as per the person you are requesting the same from.

☞Write recommendations for people, even if they are not asking for it! This will automatically encourage them to write one for you.


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